Hurunui Tourism Stakeholder Information

The Visit Hurunui website aims to attract more visitors to our region, part of this includes driving traffic to operator listings.
You now have access to add new business listings and manage your existing listings to ensure they are up-to-date and engaging.

To learn how to upload your listing on to the Visit Hurunui website, download our Dottie Member Portal User Guide here

For more queries about Dottie listings, contact Kirsty@hanmersprings.co.nz

If you're organising an event in the Hurunui, and would like to promote it on our site, you can do so by following this link and filling in our online form. 

One of our team will then get back to you soon. 

List your event here

Members: Cr Karen Armstrong (chair), Mayor Marie Black, Cr Vanessa McPherson, Cr Robbie Bruerton, Jeff Dalley (representative Hanmer Springs Business Association), Vicki Foster (representative Amberley NZ), Penelope Naish (representative North Canterbury Winegrowers) and Grant Lilly (representative Hanmer Springs Thermal Pools & Spa Committee). 

Secretary: Maree Hare

Hurunui Tourism Staff: Shane Adcock (Marketing Manager) and Graeme Abbot (Tourism Development Manager)

The Hurunui Tourism Board is a committee of the Hurunui District Council and you will find our meeting agendas and minutes on the council website.

Written by the Tourism Industry Association (TIA), Tourism 2025 is a framework to unite New Zealand's large and diverse tourism industry and ignite strong, aspirational economic growth. 

The 2019 scorecard is now available.

Hurunui Tourism currently produces the OVG on a yearly basis and prints 60,000 copies.

The OVG is extensively distributed at i-SITEs throughout the top of the South Island, at the Christchurch International Airport and via two distribution companies to motels, hotels and rental vehicle agencies.

Want copies of the OVG?  Head to Beck and Cauls website to order either 20, 50 or 100 copies or you can order a carton of 160 guides.

Interested in advertising in the OVG?  The OVG takes a couple of months to pull together in preparation for the summer season.  We usually start work around June each year and aim to have the guide available in the market before October.  Take a look at this years advert and pricing structure. 

Any business in the Hurunui District can advertise in the OVG, if you are unsure if you qualify or have any questions about the OVG then please don't hesitate to get in touch.

To display your brochure at the Hanmer Springs information centre and gift shop contact the helpful team for further information.

Planning an event or conference in the Visit Hurunui region? Take a look at our Conference Manual.

On Wednesday the 26 of May we held a session with Tourism New Zealand about newzealand.com and listing deals on their website. The training also covered current campaigns, and the importance of Qualmark.

You can access the recordings below:

Part one: database training. Presentation slides here.

Part two: current campaigns and why Qualmark matters. Presentation slides here. 

Tourism New Zealand

Find out where and how visitors spend during their travel, as well as analysis and insight into specific themes. Tourism Data

Take a look at the type of visitor, their scope of activities, how they travel across seasons and regions, environmental consciousness, and engagement with our culture and communities. Markets Overview

Uncover visitor motivations and barriers to travel, key demographics and more. International Consumer Research

Stay up to date with Tourism New Zealand's latest news and activity. News & Activity

See the trends in annual visitor arrivals to New Zealand since 2016. International Visitor Numbers, Behaviours & Regional Spend

TIA Tourism Industry Aotearoa

Tourism sector climate change scenarios and adaptation roadmap. The Aotearoa Report

Marketing Association

How to select the perfect content creator or influencer

More resources on how to utilise Social Media Marketing